Affiliate Marketing is a very simple but equally powerful concept. You promote someone else’s product and they pay you a commission on sales.
That’s it in a nutshell, could not be simpler.
Don’t let that fool you, it’s incredibly powerful when applied to the internet. For example, Affiliate Marketing is what made Amazon a household name and grew it so fast. That’s right, they have an army of affiliate marketers promoting Amazon products all over the web 24/7 and have done for many years now.
Amazon loves to claim affiliate marketing was invented by them, but it wasn’t, it was around from the early days of the web when adult sites ruled. Yes, porn kings invented affiliate marketing. They knew that if they could harness thousands of web users to promote their sites they would be getting millions of visitors and not having to pay for it. They would only have to pay out a commission if the visitor purchased a membership or access to their adult site.
Amazon saw that and “borrowed” the idea. Now it’s a mainstream marketing tool and thousands of companies have affiliate marketing programs.
Now you know how it started and the basic concept. Time to move onto something more interesting.
Most sites which have an Affiliate Marketing Program will post a link to it in the footer of their website (scroll right down to the bottom)
When you click that link, there will be an application form to join their Affiliate Program. They may ask you what experience you have promoting other programs. I would suggest you tell them you have your own site and will be promoting via posts on your site and social media. Of course, if you have other methods then mention those.
They are mostly looking to work with people who are not spammers, not scammers and wont try to beat them on their own keywords in search and advertising.
Once you’re approved you will be given access to marketing materials which you can use to promote their products.
These are likely to include banner ads, emails you can copy and send out to your list, articles you can post. They will also inform you whenever they are going to run a promotion.
The Affiliate area will also provide you with your unique affiliate link. This is the link you use when promoting that company.
The link allows the company to track all visitors you send and all sales made by your visitors. Your commissions are calculated on the sales you generated. You will be able to see all the stats in your affiliate area.
Usually once a month they will pay you. Payment is usually by PayPal or by cheque. Shoot for PayPal if you can as it’s much easier than a cheque from the US.
As I said earlier there are absolutely thousands of companies using affiliate marketing for sales of their products. You will learn to keep an eye out for those you happen to like and want to promote. But to get you started here are a few you can easily join and peruse.
ClickBank is the granddaddy of Affiliate Marketing Programs. It’s been around a very long time and is a marketplace for informational products. Hundreds of thousands of them. It’s free to create an account and they will even teach you how to sell if you want.
ClickBank is known for paying some of the highest commissions in the affiliate marketing niche. Good for beginners
Everyone knows and trusts Amazon so definitely a good start for beginners.
When you are accepted you will be given the flexibility to promote and product you desire on Amazon. That’s quite a big selection as I’m sure you’re aware. The commissions are not large, but the cool thing is you get paid on everything someone buys. For example, if you promoted a TV set and they used your link but went on to buy a fridge instead, you would still be paid the commission. Sweet.
I really recommend starting with ClickBank and Amazon before moving onto other more advanced programs.
This is the hard part. Affiliate Marketing is a cut-throat industry and you will be up against hardened veterans who have had years of experience. It’s not impossible to make a go of it, but it’s hard work.
Sure you can make a few bucks with it but if you really want to make the big bucks you’re going to need to commit to a lot of learning, a lot of frustration and most likely a lot of money
There are, of course, many training sites available. The very best one is called Digital Marketer. I am not an affiliate of theirs but I am a member of their site. If you want to learn Digital Marketing go join for a dollar and give it a whirl